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The future is now - society is constantly flooded with marketing messages and new technology. Social media, smartphones, tablets, and wi-fi on every corner have made the task of sharing information as easy as thinking. Of course, that means when marketing to verticals drowning in new products and information, businesses have to be one step ahead. Marketing and sharing of information must not only be innovative, it must be easy, intuitive and even a little bit fun. NFC tags (or near field communication), webkeys or eBusiness cards and webkey/flash drive combinations are all excellent tools for accomplishing those tasks.
Pexagon Technology now offers custom NFC tags, in addition to webkeys, eBusiness cards and webkey/flash drive combo.
Each of these products can be fully customized with a logo, as well as a URL designed to launch to a specific page when plugged into the computer or “tapped” with an NFC enabled device. Customers today are on information overload – they want something that is going to give them the exact information that is relevant to them as quickly as possible – with as few steps as possible. Even clicking through emails or a few pages on a website can be too much for today’s market. That’s where these products come in. Once programmed, the end user simply has to tap their phone to the tag, or plug the webkey or eBusiness card into the computer or tablet and they are off and running with the exact page they want. This benefits the customer and business – no one wants to have his or her time wasted. There is simply too much out there to be bothered with things that aren’t relevant, and businesses don’t want to waste their energy and resource trying to cram all information into one place simply to cover all their bases for every market.
On top of being a simple tool for a target market, these tools are beneficial to the business as well.
Not only can they be customized to advertise a brand, event, person, etc, they can help provide trackable data – who is plugging them in? How many times does a customer come back? What is the conversion rate of plugs to sales? Businesses want information too!
NFC tags, webkeys, webkey/flash drives and eBusiness cards are not simply one time use products either – they are an affordable way to regularly engage with your customers again ... featuring tangible, trackable data.
Click here to order Digital Marketing Solutions from Pexagon Technology.
About Pexagon Technology, Inc. - Pexagon Technology, Inc. is a CT based manufacturer of custom USB products and related services. By dedicating people and resources to the development of innovative new products and solutions, the company prides itself on saying yes, when others say no. You can learn more about their products and services by going to www.pexagontech.com.
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